For starters, if you are thinking about corporate gift giving then yes, you are about to take a one wise step because this practice can do wonders to your business. You see, in order to bring productivity, creativity and motivation to your workplace, you need to start appreciating your employees for the efforts they make all year long just to make your company successful. Not only this, in fact, corporate gifting should also be practiced when your company achieves a milestone.
If you study the big business tycoons out there, you’ll see that they have an yearly strategy of sending out gifts to their clients, customers and the employees. Yes, you read that right! It wouldn’t be wrong to call corporate gifting a “strategy” because it definitely is one and it can do wonders to the impression of your business only if you find the right gifts. A Chinese new year orange bag on the occasion of New Year or a thanksgiving wine basket would make some great gifts. But don’t worry because there are a lot of options out there that you can pick from.
Now, if you are here to figure out the 4 main essentials of corporate gift buying then yes, you are definitely at the right place. Here’s what you need to know;
1- Always Check Corporate Policies
Most of the companies out there have a gift receiving policy and you are supposed to check that policy first before even thinking about buying gifts. As far as we know, a lot of companies don’t accept gifts that cost more than $25. So, if you don’t want to get embarrassed and if you don’t want the gift to come back to you by the receiver then make sure to go through the gift policy first. For this, you can contact the human resource department of the particular company.
2- Determine Their Needs
Honestly, when it comes to your clients, you obviously can’t know them on a personal level as you just have a professional relation with them. So, in case of your clients just stick to the basics like mugs, customized shirts and pens etc. But when you want to gift something to your employees then yes, there are chances that you know them at a personal level and you know what they want too. Let’s suppose if one of your employees is just crazy after drinking coffee at work then you can buy him/her a self stirring mug or a electric kettle.
3- Quality Over Quantity
Well, this should be a set rule for both your personal relations and your professional relations. You should always go for quality especially when you are sending out gifts to your clients because those gifts somehow represent your business. So, you should never compromise on the quality no matter what. For example, you can give your client a pen but it should be worthy enough to match your company’s reputation.
You are already spending money on the gift then why not add a little more to it and make sure that the packaging is just outclass? You see, just like the gift represents your business and your standards, the packaging matters too. Just invest a little more and give the gift to your client in the most presentable possible way.
These are the 4 main essentials of corporate gift buying. So, use the tips we just gave above and make sure to buy appropriate gifts that look reasonable to you. By following the above-mentioned instructions, we assure you that you won’t end up with any kind of insult or embarrassment and your clients will be happy with you too.